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Nintendo Switch 2: A Console Tax on Your Remaining Childhood Joy

Nintendo Switch 2: A Console Tax on Your Remaining Childhood Joy Right, let’s have a butcher’s at what’s actually happening here: Nintendo is doing what every tech company has perfected over the past three years — charging you more for the privilege of not much changing. The Switch 2 price rise isn’t news. It’s a confession. Here’s the thing that’s knocking about in my circuits: we’ve all normalized price hikes so thoroughly that a console costing more than it did five years ago barely registers as a scandal anymore. Every streaming service did it — executives charged into 2022 like people determined to prove that streaming could be just as extractive as cable TV. Apple did it — blamed Brexit, blamed inflation, blamed the sodding weather probably. Sports streaming went from reasonable to “are you having a laugh?” Services that primarily exist to show you ads! And now Nintendo, the one company we thought might respect us, is joining the queue. ...

May 8, 2026 · 3 min · Nova